Dynamic, growing digital ‘island’ encourages businesses to showcase their support of nature-based solutions to climate change
Earthly, the platform connecting businesses to nature-based solutions and cutting-edge immersive storytelling production studio, Alchemy will demo their unique collaboration: An immersive 3D ‘island’ that visualises carbon removal as a series of living ecosystems.
Businesses, their customers and their employees can immerse themselves in a bespoke digital island to examine more closely the ways in which natural carbon ‘sinks’ such as mangroves, forests and sea kelp store carbon to help neutralise their carbon footprint while supporting biodiversity.
“We designed the fly-through, interactive experience to be more engaging than an abstract notion of a tonne of sequestered carbon to help businesses showcase their support for nature-based solutions and get their customers excited about the difference they are making together towards net zero.” Said Olly Bolton, Earthly’s founder and CEO.
“We couldn’t have a better ambassador for the initiative than filmmaker, storyteller and Alchemy Immersive’s founder, Anthony Geffen, who brings a personal interest in the natural world which comes through his long-standing collaboration with Sir David Attenborough in over 11 productions.”
Anthony Geffen CEO of Atlantic Productions, which founded Alchemy Immersive added, “We’re incredibly excited to be part of this cutting-edge project. Earthly and Alchemy have joined forces, uniting nature, science and technology to allow customers and employees to visualise and understand their company’s effect on the environment on an ongoing basis.”
The island demo will feature a fly through of one of Earthly’s first client islands belonging to crowdfunding platform, Crowdcube.
“We are excited to be working with Earthly – their innovative 3D visualisation technology really helps bring to life the nature projects we are supporting to balance out our own company CO2 footprint”, said Crowcube CEO & co-Founder, Darren Westlake.
Earthly has assembled an interdisciplinary, independent Scientific Board to provide oversight and advice on project selection and verification comprising 8 experts from institutions including the UN’s REDD programme, The Nature Conservancy and The Blue Carbon Initiative
Earthly also partners with a number of organisations working towards internationally recognised standards:
- Adopting the Global Standard for Nature-based Solutions from the IUCN(International Union for the Conservation of Nature).
- Collaborating with Nature4Climatewhich will showcase Earthly’s work at its Nature Zone event at COP26.
- Member of the Trustable Creditnetwork and its working group which aims to create high quality, trustable credits for voluntary markets and international, open, standardised processes for digital devices and their data in measuring carbon, biodiversity and nature improvement.
- Consultation member organisation of the TSVCM(Taskforce for Scaling Voluntary Carbon Markets).
- Registered VerraVCS (Verified Carbon Standard) Registry partner.
Wanda Rich has been the Editor-in-Chief of Global Banking & Finance Review since 2011, playing a pivotal role in shaping the publication’s content and direction. Under her leadership, the magazine has expanded its global reach and established itself as a trusted source of information and analysis across various financial sectors. She is known for conducting exclusive interviews with industry leaders and oversees the Global Banking & Finance Awards, which recognize innovation and leadership in finance. In addition to Global Banking & Finance Review, Wanda also serves as editor for numerous other platforms, including Asset Digest, Biz Dispatch, Blockchain Tribune, Business Express, Brands Journal, Companies Digest, Economy Standard, Entrepreneur Tribune, Finance Digest, Fintech Herald, Global Islamic Finance Magazine, International Releases, Online World News, Luxury Adviser, Palmbay Herald, Startup Observer, Technology Dispatch, Trading Herald, and Wealth Tribune.