Former UK GM brings more than 25 years’ experience into Workday’s newly created UKI FSI team 

Workday, Inc a leader in enterprise cloud applications for finance and human resources, today announced that Laurence Leyden has been appointed vice president of Workday’s UKI Financial Services Industry (FSI) team. 

In this newly created role, Laurence will be leading the UKI FSI team, which is the first private sector verticalization team for Workday in EMEA. Financial services is a highly regulated industry where banks and investment organisations are facing increased pressure and complexity with reporting and accounting requirements that require speed, accuracy, and data insights. Workday’s new UKI FSI team demonstrates Workday’s commitment to helping organisations in this key industry sector derive maximum value from digital transformation solutions. 

Laurence brings a wealth of industry experience to this role, with over 25 years’ experience within and selling to the financial services industry. He has held various senior roles at leading financial institutions and worked with organisations such as Barclays, HSBC, and Lloyds Banking Group, to enable their transformation journeys. Laurence has also held numerous positions at SAP, where he was general manager, running financial services in EMEA, and more recently, service industries, for Southern Europe.  

“It is a challenging but exciting time in the financial services sector right now. Once viewed as one of the oldest industries, mired in legacy processes, technological innovations are changing the face of financial services,” said Laurence Leyden, vice president, financial services, UK & Ireland, Workday. “Embracing the rapid pace of change is crucial for business leaders, or they will fall behind. That’s why I am thrilled to lead this team, which will help us build agile frameworks, as well as amazing digital experiences for customers, through smarter data and analytics.”